Friday, January 8, 2010

HAPPY 2010!!!



A bit delayed, but all the best to you [whoever you are!] in 2010. There's something really great about being given a blank canvas, even if it is a hypothetical one!

So Blog du JJ Readers, what are your hopes for 2010? I'm still waiting on that banana cake. ;)

Need some inspiration? The UK company We Are What We Do has some great ideas here.

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Megan Rowe of South Africa was given a brief in her brand communications class to come up with a campaign for We Are What We Do, and developed this:



From the WAWWD blog:

"Megan designed product packaging to go with four actions to inspire people to help the environment and their relationship at the same time. Two birds with one stone, if you will.

She created packaging for an organic soap, to encourage the action 'take a bath with your partner', in order to save water. An envelope holds a road map to encourage couples to take a road trip instead of holidaying by plane. And to save electricity Megan created condom packaging, for the action, 'have sex with the lights off', and a candle, for 'have a candle lit dinner'.

Megan wanted to convey the message that it's easy to take small steps towards improving both the environment and your personal life, by taking a fun and light hearted approach. Lovely!"

Now there's something we can all aspire to. Happy 2010!

♥ Hjane

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